Why Is Ecommerce Fulfillment Important for Boosting Your Sales?

Source: apsfulfillment.com

Be it a startup or a large enterprise, everyone wishes to scale and grow their business. Especially for product-based companies, boosting sales is one important determinant of scaling. One essential factor of scaling includes finding an e-commerce fulfillment company.

An ideal e-commerce fulfillment company helps you meet your customer expectations. Timely service and delivery is one significant part of ensuring customer satisfaction.

That being said, e-commerce fulfillment is one of the important and effective ways to boost customer service, satisfaction, and ultimately sales.

Customer behaviour is subject to continuous change. Without a decent e-commerce service, it is almost impossible to maintain the customer retention rate, repeat rate, and conversion rate. To make it all possible, e-commerce fulfillment is an inevitable thing.

Yet, many still doubt the requirement or significance of e-commerce fulfillment for enterprises. Do you have such doubts too? well, this article is going to clear all such doubts to you and explain how e-commerce fulfillment will boost your sales unprecedentedly.

Since businesses and enterprises are scaling on a global level, any random e-commerce fulfillment may not be able to boost your sales because of their limited capabilities. You need to search carefully for international or foreign warehousing and shipping services for a hassle-free experience and boost your sales.

Justchinait.com is one such e-commerce fulfillment service for you. It is a leading provider of China warehouse services. So, you need not doubt the reliability and credibility.

7 Reasons Why Ecommerce Fulfillment Boosts Your Sales

Source: multichannelmerchant.com

1. Decreased expenditure

When you are handling it all alone, it can be overwhelming at times. Any e-commerce fulfillment activity requires a full-fledged strategy, team, and of course, the associated resources.

On top of all the material and monetary needs, you will need to divert your focus on this part too because e-commerce fulfillment is nothing less than a separate business. When you outsource, the warehousing and fulfilling e-commerce teams take care of all the things. You only need to disburse the stock and the money.

Besides the cost and everything, taking care of the inventory and the team is a humongous task and you need to dedicate a significant amount of time there too. So, outsourcing leaves you with a lot of time to focus more on your business

2. Diversify sales channels

Source: ibexa.co

Businesses usually possess one or two sales channels like online and offline distribution channels.

But upon collaboration with e-commerce fulfillment, you can diversify your sales channels. Usually, warehousing and e-commerce fulfillment companies have a far wider reach and multiple channels as they are deeply rooted in the industry.

Hence, associating and outsourcing to e-commerce fulfillment adds to your existing sales channels and boosts your sales with this addition.

3. Faster distribution & shipping process

Source: smartturn.com

E-commerce distribution companies usually have a wider reach and faster ways of disbursing and distributing the inventory and shipment than businesses.

If you want to do it by yourself, remember that your reach, team, and capabilities are lesser compared to distribution companies.

Coming to the pace, efficiency, and speed, no one or nothing else beats these companies. Hence, if you are prioritizing speedy deliveries and shipments over anything else, e-commerce fulfillment is your best bet.

4. Be resilient

The global economy goes through peak and low times and the shipment costs greatly fluctuate during these periods. Even during peak or low demands, businesses cannot adapt to immediate changes at such short notice.

Distribution companies are capacitated with a lot of human and mechanical resources that keep them at an advantageous stage. These companies are resilient and resistant to such unseen and immediate changes.

Hence, if you resort to self-delivery mechanisms, you may incur a lot of losses in these situations. Therefore, hiring or outsourcing saves you a lot of bucks in such situations.

5. Diversity

Source: redstagfulfillment.com

Venturing into distribution and warehousing is often considered a risk mostly for new businesses.

Even if experienced businesses invest in the mechanisms, diversity of distribution channels and shipping modes require a lot of investment than anyone could ever imagine, which the businesses can’t do.

Such huge investments are not lucrative for businesses given the sales. This scale of diversity is mostly possessed and acquired by e-commerce fulfillment companies alone. Hence, instead of investing on such a large scale, which is not lucrative, go by these companies for better RoI.

6. Reach

Outsourcing to e-commerce entities opens new avenues for you to global customers. Since they have deep connections, networks, and capacity, it is easy to reach the international customer base, instead of directly investing in research and many such things.

Collaborating or partnering gives you an edge. You don’t have to invest more this way. If your warehousing partner is strong, they will introduce you to a new and stronger clientele abroad, to which you have been consistently trying to reach out. It increases your overall sales with wider access and new customer base.

7. Enhanced focus

Source: adp-distribution.co.uk

With a trusted, reputed, and experienced entity taking care of your inventory, warehouse, distribution, and shipping, you can focus on your business. If you are handling it separately, it may require you to focus and divert your energy towards all these operations.

Since you have outsourced it to a trusted source, you can be relieved of this huge burden. You can shift your entire focus towards your business and whatever is urgent.

These activities that you outsourced take up a lot of time, no matter how small quantities you are dealing with. Hence, you may not be able to give as much amount of time to your businesses. Thus, outsourcing will directly impact your productivity, your business’ efficiency, and your company’s sales.


Businesses already have a lot of things to take care of day in and day out. Handling e-commerce fulfillment needs a full-fledged team because it directly impacts customer service, experience, and satisfaction.

It also comes with associated costs. Hence, outsourcing all your warehousing and e-commerce fulfillment needs relieves a lot of burden off your shoulders.

Of course, your e-commerce store gives you an opportunity to reach a global audience. But does it guarantee that you can deliver your commodities on time? That is why outsourcing is one clever idea. You can either outsource or enter into a long-term partnership with a warehousing-cum-e-commerce fulfillment company.